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Professional Services and Brexit

MPF' have published a survey of professional service firms on the implications of Brexit for trading relationships.

MPF surveyed UK professional services firms... over the implications of possible trading relationships between the UK and EU following...…

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unknownx500 YanniKouts

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Truths About Content Marketing and the Trough of Disillusionment

I enjoyed this article as it discusses some of the common issues/psychologies of content marketing and the perseverance needed to see it...

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Engagement 101: Brand culture as a weapon

Ask yourself questions like, how do you want to be known in terms of being an employer? What are your values? How will these be...

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unknownx500

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New lead generation and intelligence system

Interesting review of start-up company NETZ from Kim Tasso, helping those struggling with establishing a credible CRM system at your firm.

Whilst the system is primarily being used to help with lead generation and client intelligence in the financial advice sector (wealth...…

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unknownx500

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Content marketing takes a turn for the better: New 2017 Research

Some detailed research on content marekting from the newly created Content Marketing Institute.

Sixty-two percent of B2B marketers in North America say that compared to one year ago, their organization’s overall approach to content...…

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unknownx500

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12 Content Marketing Stats Every Marketer Needs to Know

We have all heard it before "Content is king", this article focus' on some of the key points not to forget about whilst creating "king"...

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unknownx500

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7 ways to build an 'exit ramp'

Although written primarily with the US election in mind, this article gives some excellent advise on how to help people change course...

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unknownx500

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Forget about unique content. Try actually BEING local!

Fresh perspective on creating local content!

Columnist Greg Gifford notes that when all your competitors have unique content, then that alone won't be enough to help you stand out...…

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unknownx500

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How to earn trust in Branding

Jan Gooding, Aviva's brand director, believes that marketers have a duty to make sure the brands entrusted to their care remain in robust...

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unknownx500

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Joining up the dots

Staff at UK law firm Stephens Scown, a regional heavyweight in Cornwall and Devon, stand to gain a 50% share of net income this year when...

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unknownx500

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A guide to cold emailing

It happens to us all. We really need to get some information or start a conversation but you don't know the person you are getting in...

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unknownx500

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7 Surprisingly Simple Secrets to Managing Millennials

And interesting article discussing a number of aspects of Millennials.

according to The Deloitte Millennial Survey 2016. “Two-thirds of Millennials express a desire to leave their organizations by 2020,” the...…

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unknownx500

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