Science, substance, story, speed and simplicity - the keys to success for marketers in 2016.
Organizational simplicity is fueling speed, and story is pulling things together while inspiring both the customer and the organization.
To finish off 2015 here is some great advice from Jeremy Galbraith (CEO Burson-Marsteller) when it comes to content:
1. Be...
This article about the way law firms use their office space throws up some interesting thoughts. The phrase 'design magnolia' is...
This is a great article explaining how KPMG increased the engagement of their people by giving a clear sense of purpose to their work.
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