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Claire Mitchell

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Nadia Cristina

Managing Editor

PM Forum Archive

A golden age for marketing

Nadia Cristina

December 24, 2015

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Nadia Cristina

Science, substance, story, speed and simplicity - the keys to success for marketers in 2016.

Organizational simplicity is fueling speed, and story is pulling things together while inspiring both the customer and the organization.

http://www.mckinsey.com/insights/marketing_sales/the_dawn_of_marketings_new_golden_age?cid=other-eml-ttn-mip-mck-oth-1512

More posts by Nadia Cristina

CMO Series EP37 - Lee Watts of Ashby & Co. Consulting on the power of personal branding in legal marketing, Charlotte Knight, Eugene McCormick

CMO Series EP37 - Lee Watts of Ashby & Co. Consulting on the power of personal branding in legal marketing, Charlotte Knight, Eugene McCormick

Nadia Cristina

CMO Series EP36 - Bree Metherall of Stoel Rives LLP on the importance of asking "why?" in legal business development, Charlotte Knight, Will Eke

CMO Series EP36 - Bree Metherall of Stoel Rives LLP on the importance of asking "why?" in legal business development, Charlotte Knight, Will Eke

Nadia Cristina

CMO Series EP35 - David Bruns of Farella, Braun + Martel on the process of getting to the legal BD win, Charlotte Knight, Alistair Bone

CMO Series EP35 - David Bruns of Farella, Braun + Martel on the process of getting to the legal BD win, Charlotte Knight, Alistair Bone

Nadia Cristina

CMO Series EP34 - Susanne Mandel of Lowndes on tailoring a Business Development coaching program to fit your firm, Charlotte Knight, Charles Cousins

CMO Series EP34 - Susanne Mandel of Lowndes on tailoring a Business Development coaching program to fit your firm, Charlotte Knight, Charles Cousins

Nadia Cristina

CMO Series EP33 - Karen Wilcox of Taylor English on scaling a marketing function to meet the needs of an ambitious firm

CMO Series EP33 - Karen Wilcox of Taylor English on scaling a marketing function to meet the needs of an ambitious firm

Nadia Cristina

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