Remote work doesn’t have to mean all-day video calls
Working from home in an effective way goes beyond just giving employees a laptop and a Zoom account. This article has some suggestions on...
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The subtle art of saying No
This podcast explains how to evaluate each ask, determine which you should prioritise, and deliver either a strategic “yes” or a...
The Art Of Influence & The Power Of Persuasion.
Last Thursday I attended the PM forums first-ever virtual annual conference and it was a resounding success from speakers and content all...
The What, When, Why, Where & How Of Account-Based Marketing In Professional Services
I tuned in to a very interesting virtual talk yesterday by the self-named 'Grandmother of ABM' Bev Burgess who is the ABM practice lead...
Shifting from a 'Business Service' to a 'Trusted Advisor'
Trust is defined as a firm belief in the reliability, truth, or the ability of someone or something.
The opening keynote of the 2020 PM...
The most powerful button in Google Analytics
I attended PM Forum's webinar: Beyond vanity metrics.
This was led by Ciaran Rogers from Target Internet. Ciaran has over 20 years...
5 steps to creating a compelling personal elevator pitch
Beverly Landais sets out some easy steps to follow to create that all important first impression.
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