How does a marketer/BD person actually win over partners in their firm, and make themselves indispensable?
I really believe that 'Internal PR' and the other points mentioned in this article, should always be top of mind to develop in our personal careers
Marketing and BD professionals are often given the hard task of adding further demonstrable value to someone who may already be at the top of their career as well as gaining the trust and respect of such an individual who may have been a partner at a firm long before Marketing or BD even existed.
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