Social media marketing when you have limited budget can be a challenge. It calls for marketers to take a far more targetted, forensic approach to their activities to ensure they achieve the optimum ROI.
The benefit of this is that you can achieve higher quality content directed at a highly specific audience who should be your core client and customer base.
The 4 key areas to focus on are:
- Who Is Your Target Audience?
- Go for social media channels having a culture
- Value Proposition Should Be User-friendly
- Create Variety of Content and Analyse
Spending the allocated social media marketing budget wisely is of great importance. You should amplify your reach by promoting your social presence on different platforms. You should also build a page and create relevance
http://www.digitalvidya.com/blog/social-media-marketing-low-budget-4-easy-ways/
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