How to design an AI marketing strategy
Unrealistic hype or essential tool? You decide but what is clear is that AI is already offering substantial benefits to marketers even if...
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Dictation or podcast?
I am writing this post on the Passle app, using the dictation tool on my iPhone. It is incredibly easy and unlike when I first talked...
The Legal Marketing Association CMO Forum: The three keys to success in the 2020's
My colleague Ali Bone and I were fortunate to represent Passle at this week's LMA CMO Virtual Forum. It was an excellent panel discussion...
CMOs: Adapt Your Social Media Strategy for a Post-Pandemic World
This Harvard Business Review article makes some interesting forecasts about the use of social media by business.
"The Special...
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