LinkedIn Groups are Making a Return - Why should you use them?
I've noticed recently some posts appearing on my LinkedIn feed from my LinkedIn Groups that I am a member of. This is pretty...
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Facts Don’t Change People’s Minds. Here’s What Does
Persuasion and influencing are all key business skills... how do we change tack while saving face and more importantly - our credibility
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As a result of the well-documented confirmation bias, we tend to undervalue evidence that contradicts our beliefs and overvalue evidence...…
Influencer marketing in professional services
Anyone in marketing roles, or indeed with teenage children, will be familiar with Youtube vloggers (video bloggers) such as Zoella, Alfie...
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