What can PSF's learn from Pret a Manger? More than just how to make a good BLT – hire people because of their attitude and personality, reward them when you can and make an effort to gain a diverse workforce. As the management consultant John DiJulius says: “The best marketing is happy, engaged employees.”
Today could be a good day to go into a Pret a Manger and asking for a coffee in your nicest voice, with an extra big smile. That longed for free cappuccino could be yours. Yesterday’s announcement of JAB Holding’s £1.5bn takeover of the Pret chain was given an extra shot with the news that 12,000 employees worldwide would be getting a £1,000 payment once the deal goes through. It was the icing on the carrot cake.