While there are many reasons why digital strategies are struggling today, the pillars of strategy (where and how to compete) remain the cornerstones in the digital era.
Then we go back to work—where the recognition and embrace of digital is far less complete. Our work involves advising the leaders of large organizations. And as we look at this small device and all the digital change and revolutionary potential within it, we feel the urge to send every CEO we know a wake-up call.