Is Technology Subsuming Marketing?
Marketing is much more than advertising spend!
Unfortunately, marketing expenses, as opposed to advertising outlays, are not typically disclosed by firms, making it hard to examine the...…
Marketing is much more than advertising spend!
Unfortunately, marketing expenses, as opposed to advertising outlays, are not typically disclosed by firms, making it hard to examine the...…
At the LMA conference earlier this year, my colleagues and I met hundreds of people from across the globe who were all gathered to learn...
Does your business model allow you to maintain and develop great relationships with existing customers through technology? Now is the...
Navigating your Digital Transformation Journey means actively avoiding the Tech Trap at every turn because technology is so woven into...
Disruption brings innovation and clients don't want to served by robots. Forward thinking, early adoption leaders are prepared to ensure...
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