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CMOs Shift to Social First For Post-Pandemic Era
There are so many industries that have switched to digital.
Employees were told they HAD to go in the office. Patients were told they HAD...
Financial services consultants or ad agencies — who does it better?
Half the world’s top 10 ad-industry businesses are now consulting firms, according to trade publication Ad Age.
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The consultants are aiming to bridge that gap as they buy up traditional agencies and integrate their creative chops with digital know-how.
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